CIAUTO reaffirms its commitment to export vehicles assembled in Ecuador
The Ecuadorian automotive industry continues to make its way on the international stage. February 19, 2019, CIAUTO (Automobile City) dispatched its second shipment of vehicles to Colombia, specifically to the cities of Bogota and Medellin. This new export included 28 cars of the renowned Great Wall brand, all assembled at the plant in Unamuncho, Ambato.
This accomplishment marks a new milestone in the process of internationalization of CIAUTO, a company that not only bets on innovation, but also on talent and national production. With each unit that crosses borders, CIAUTO reaffirms its commitment with the Ecuador's quality, competitiveness and growth in the Latin American automotive market.
Second shipment: consolidation of a long-term strategy
From Ambato to Colombia: more than a shipment, a vision
This second shipment represents much more than just an export. It is proof that sustained efforts, clear business vision and international cooperation can make Ecuador a key player in the regional market.
From the plant located northeast of Ambato, in the parish of Unamuncho, the 28 vehicles left for Colombia, a country that already received the first shipment on February 1, 2019. The first export ceremony was attended by Tungurahua authorities, CIAUTO executives, collaborators and special guests, who celebrated the beginning of a new stage for the industry. domestic automotive industry.
What cars are exported and why are they so highly valued?
Preferred models for the Colombian market
The models chosen for this export were:
- Great Wall Wingle trucks
- Haval M4 SUVs
Both models have shown an excellent acceptance in Colombia thanks to their value for money, The new generation of equipment and robustness.
Outstanding features
These vehicles stand out for offering:
- Driver assistance systems
- Back-up cameras and proximity sensors
- Comfortable interiors with leather seats
- Modern control and connectivity technology
- Attractive and functional design
In addition, they are designed to adapt to urban and rural terrain, making them ideal for Colombia's varied landscape.
CIAUTO: Ecuadorian quality with a high added value
Commitment to domestic components
One of CIAUTO's main competitive advantages is its commitment to local production. The company currently uses a 28% of Ecuadorian components in its vehicles, a figure higher than the 12% that the average of other assemblers in the country manages.
This strategy not only strengthens the national productive fabric, but also improves competitiveness margins in demanding markets such as Colombia.
Efficient and sustained production
In the past five years, CIAUTO has assembled more than 10,000 vehicles, thanks to its modern plant and a team of more than 600 highly trained collaborators. Each unit represents a combination of technology, operational efficiency and Ecuadorian pride.
Why is Colombia key for CIAUTO?
A market with great potential
Colombia represents one of the most strategic markets for CIAUTO. With an annual demand of close to 260,000 units, The coffee-growing country, almost three times the size of the Ecuadorian market, makes it an ideal destination for expanding the presence of vehicles of Ecuadorian origin.
The alliance with Great Wall Colombia has been crucial in this process. This collaboration has allowed us to Ambacar Ecuador, through CIAUTO, took over the brand's operation in Colombia, with three distribution lines already in operation.
Inspiring statements
“We are proving that dreams can come true. This project is the fruit of two years of constant work.”,
stated Pietro Pilo Pais, General Manager of CIAUTO.
For his part, the President of the company, Hernán Vásconez, he added:
“Export policies need to improve, but we are clear about our goal and we are moving forward steadily.”
A boost to Ecuador's development
Each exported vehicle means:
- New employment opportunities in the country
- Increased international recognition for Ecuadorian industry
- Incentive to investment in domestic technology and manufacturing
- Boosting the positive trade balance
What's next for CIAUTO?
CIAUTO's projection does not stop here. The company plans to continue expanding its shipments to other Latin American countries, while strengthening its position in Colombia and Costa Rica. With more distribution lines in development and a clear vision, CIAUTO seeks to position itself as one of the main references of the automotive industry in the region..
Are you in Colombia and looking for a rugged, modern and affordable vehicle? Haval M4 Wingles and SUVs are available to you thanks to this historic export.
👉 Visit an authorized distributor in Bogota or Medellin and be part of this new era of the Ecuadorian automotive industry.
