A historic October for GWM with sales growth in all markets
Great Wall Motors (GWM) continues to consolidate its position as a global leader in the automotive industry. On Nov. 8, the brand released its official production and sales figures for October 2021, revealing record results in both domestic and international markets.
During that month, GWM sold 112,069 new vehiclesincluding 14,074 units abroadwhich represents a year-on-year growth of 30.3 1Q03Q. This milestone not only confirms the robustness of its commercial strategy, but also establishes a all-time high in monthly sales for the company.
For the year to date, from January to October 2021, GWM has recorded 996,114 units sold, representing a growth of 22.0 % compared to the same period of the previous year. International sales reached 112,020 units, with an impressive year-on-year increase of 114,3 %, evidencing its rapid expansion in key global markets.
Transformation and innovation: the pillars of GWM's global success
Five leading brands focused on innovation and user experience
GWM has consolidated its growth thanks to a profound business transformation focused on technological innovation, new product design and proximity to the user. Its portfolio consists of five flagship brands:
- HAVAL
- ORA
- TANK
- WEY
- GWM Pickup
These brands have adopted a strategy based on category innovation and the fashion co-creation, The company's products and services are designed to bring consumers closer to the company through interactive experiences and products aligned with today's mobility trends.
The combination of competitive products and user-participatory activities has significantly increased the vehicle demand in terminal markets.
Outstanding performance of key models in October
HAVAL, POER and JOLION: sales leaders for innovation and reliability
October sales results demonstrate the solid performance of GWM's flagship models:
- HAVAL sold 62,593 units in October and accumulated 606,451 units from January to October, with a year-on-year growth of 11.7 1Q3Q1Q3.
- The HAVAL H6, considered a “legendary vehicle” in China, led SUV sales for 100 consecutive months, reaching 27,341 units sold in October.
- The HAVAL JOLION registered 8,172 units sold, marking a monthly growth of 53.2 1Q03Q and setting a new record in its history.
- The van GWM POER achieved sales of 12,655 units in October, with a growth of 12.1 1TP3Q y-o-y and has maintained an average of more than 10,000 units per month during the past year. 16 consecutive months. In the year-to-date, it already exceeds 100,000 units sold globally.
These results confirm that GWM's strategy is bearing fruit and that its vehicles have an excellent excellent acceptance in different market segments.
GWM accelerates its international growth
Russia, Thailand and Latin America: key markets for global success
GWM's international expansion is a key part of its growth strategy. In October, the brand achieved exceptional results in key markets:
- RussiaGWM reached first place in sales among foreign brands in the country. Accumulated sales exceeded 30,000 units between January and October, with a year-on-year growth rate of three figures.
- Thailand and South AfricaThese markets experienced historical sales levels, reflecting a growing preference for the brand.
- Central and South Americacountries such as Ecuador, Colombia and Costa Rica showed sustained demand thanks to the quality of the vehicles and a strong dealer network.
With each new market, GWM demonstrates its capacity to adapt to different contexts, while maintaining a user-centric approach.
New energy vehicles and product design for the future
GWM's product matrix not only expands, but also evolves towards sustainable mobility. The brand has started to design and launch vehicles of new energy (NEV) adapted to foreign markets, thus strengthening its global presence in the environmentally friendly vehicle segment.
Among the features that stand out in this new stage are:
- More efficient electric and hybrid engines
- Intelligent technology applied to driving
- State-of-the-art security systems
- Modern and aerodynamic design
This commitment to innovation ensures that GWM remains one of the most important competitive option for environmentally conscious consumers.
Long-term vision: towards the success of Strategy 2025
GWM's strategic focus is not limited to the short term. With its “Strategy 2025”, the brand seeks to become a global leader in smart mobility, prioritizing:
- Sustainable development
- Digitization of the sales process
- The expansion of electric and smart models
- Consolidation in emerging and consolidated markets
With a solid foundation, a growing global network and a competitive portfolio, GWM is poised to lead the transformation of the global automotive industry.
Are you looking for a reliable, technological vehicle with international backing? With GWM, you have access to a range of models that combine design, safety and efficiency.
Visit us at your nearest dealer or schedule your test drive today and experience the future of mobility with GWM.
